Our Mission

We believe that a bag is much more than simply an accessory – it carries our valuables, our technology, our lives. Inspired by the drive and passion of young athletes in our native New York City, for over 30 years we have designed quality bags at incredible value in modern, active styles that perform for life, guaranteed.

What is a performance for life?

Performance

Durable materials

Superior craftsmanship

Versatile functionality

For Life

Active and modern design

Captures trends, not fads

Dedicated to continued innovation

 

We stand by our commitment to manufacturing quality products that perform for life, guaranteed. We will gladly replace any FUEL® product found with manufacturing defects in material or workmanship, no questions asked.